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Thursday, 3 March 2011

Research - Poster Analysis of Thriller

The Crazies (2010)




This film poster is an image of a deserted town, with a lonely young girl standing in the middle of the street, wearing a gas mask. The colouring used within the poster abstracts between various shades of blue, from very light to very dark, going left to right as the sky. With light at the end of the street, maybe portaying that there's a chance of survival, or a slim chance of survival. Furthermore, with the dark sky, it looks like it's descending onto the town, as does a infection, relating to the story.
The tag line to the poster is "Insanity is Infectious", which makes it sounds abit of a great catch line for the film, as it's about a contageous infection, spreading throughout the town, but from the poster it kind of let's the viewer into a little insight about the film, but not showing too much.

The poster leaves alot to imagination if the trailer is unwatched, with all the dark colours, a euphemism, towards the local towns folk within a small town near Cedar Rapids, Iowa.
Ontop all the signs portayed within the film poster, there is another eye-opener with the release date, with is written "Catch it in cinemas Feb 26", bringing a whole level of excitement towards the release of the film, ontop of all the other features provided on the poster.



Shutter Island (2010)



The film poster to 'Shutter Island' is a very dark poster, displaying Leonardo DiCaprio's face, with his hand holding a match, displaying the small amount of light allocated within the poster.
The text upon the poster is all in white, except a few words put in red, which are 'Shutter Island' and 'October.'
Having Leonardo DiCaprio's face on the poster, will attract alot of people to view the film, from being fans of his past work.

The tagline for the poster is 'Someone is Missing', which can relate to many problems, but also sends a message of confusion towards the viewer. In this case, it's a mental problem which persists throughout the film, which made it one the best films of 2010 in my opinion.

Suprisingly there are a couple of anagrams which enforce the story of 'Shutter Island' such as, 'Truths Denials' and 'Truths and Lies', which is either coincidence or displays meaning behind the title of 'Shutter Island.'



Black Swan (2011)


For the newly released film, 'Black Swan's film poster is a stand-alone Natalie Portman on a white background, which could portray the spotlight on a stage, being blinding, or maybe it could show the audience that she is alone for the problem she faces within the film.
The makeup used is very powerful, showing a white face, with red eyes, maybe showing an evil or distrubing side to the elegant side of the ballat. Also, around the eyes, there are two designs of black wings which stand out after the eyes and lips.
It displays the nominations because it will attract viewers to see the film, as they'll believe it is a better than average film due to this.
Furthermore, having a well-known female actress on the poster, will attract many fans of Natalie Portman to view the film.
This also seems like a mature version of Swan Lake, which may also attract viewers to the film, but with having a twist to the origional plot.


With the success of the original move poster for 'Black Swan', they released another movie poster to draw in the audience, showing another, deeper, darker side, to the film.

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